Encore apologizes for inflicting you with Bruno!

Ok, this is likely the weirdest blog posting I have ever written, but here it goes.  We deeply apologize for opening "Bruno" and we want to strongly warn you that this movie is rude, obscene, tasteless and, in my opinion, pretty much a waste of the celluloid it is printed on.  While I understand that there are people who will find it very funny and enjoy this film, I strongly suggest that you fully understand what you are getting into before you buy a ticket and take your seat.

Our managers often watch our new films the night before opening and I happened to be in the building at the time so I popped in to catch a few minutes before heading off to my next chore.  I could not take more than five minutes of the movie before having to leave and "wash my eyes". Those who stayed said the most offensive bits are in the first 10 minutes, but that is little solace for me as I have to live the rest of my life having witnessed this cinematic atrocity.

If we could simply cancel the engagement and leave the auditorium dark, I would in a heartbeat but unfortunately we are under contract for two weeks and we are stuck with it.

Two important points:

• You have been warned. If you want to see it, fine. Hey, you might enjoy it BUT there will be no cash refunds.  If you have the same reaction I did and leave within the first ten minutes, you will be given a pass or you can choose another movie.

• This movie is 18A - that means that if you are under 18 you MUST be accompanied by an adult to attend. No exceptions and we will be asking for proof of age. On this note, I am personally convinced that the Ontario Film Review Board (OFRB) have lost their collective minds by rating this as 18A it should have been R without question. You have likely read previous posts on this blog about my lack of respect for the OFRB and their useless ratings, but this film proves to me that they have not got a clue what community standards are because if they think that any minor should see this film, with an adult or not, then they all need to be fired.

So, on behalf of everyone at Encore Cinemas all I can say is sorry. To our Burlington customers who eagerly await movies in second run - we will NOT be playing Bruno at Encore Burlington... ever.

Jeff the CEO